Friday, December 25, 2009

Internet Marketing - The Key to a Profitable Business

By Jay Mueller

Internet marketing is the key to a profitable business, whether you are working in an online or offline business. If you have not tried internet marketing, you are missing out on a huge portion of the buying market. You are literally leaving money on the table, and it is really not necessary, because internet marketing is available to everyone and easy to learn. If you would like to ramp up your profits and bring in new customers in droves, here is how to use internet marketing to do it.

First and foremost, you need to have a website. This is true whether you have a brick and mortar business in town or one that is strictly online. Most people have computers these days, and they use those computers to look up local companies before they make an in-person visit. They want to know what you are about before making the effort to come see you. They will look for information about who you are and what you sell, as well as what prices you have for your products or services. They do this for online businesses, too. Todays' consumers carefully go over any website for an online company before making a purchase. They want to see lots of information so they know they can trust you.

Next, you want to make sure people actually FIND your website. To do this, you need to publicize it. You can do this in a variety of ways, such as by writing articles about your business and publishing them online with links back to your website, getting business cards with your URL on it (and giving them to everyone you meet), and taking out advertising in local mediums or on the search engines. The more places you put your URL out there, along with a short description of what you do and sell, the more traffic your website will get and the more sales you will make.

This is just the beginning of how internet marketing can create a more profitable business for you. The more you develop an online presence, the more success you will see for your company and yourself.

Author: Jay Mueller

Jaylynne Enterprises is an Internet Marketing site providing information on how to grow a home based internet business. Articles include how to use eBay, reviews of software and internet marketing tools, generating traffic and building your lists. The site provides internet marketing tools both FREE and for sale.

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